Digital Media Centre

IT’S OFFICIAL… ALDI’S HONEY NUT CORNFLAKES TASTE BETTER THAN KELLOGG’S DESPITE COSTING LESS THAN A THIRD OF THE PRICE

Aldi’s Harvest Morn Honey Nut Cornflakes (85p, 500g) have beaten Kellogg’s Crunchy Nut in a taste test by consumer champion, Which?

The blind taste test, which pitted the branded cereal against cheaper supermarket own brands concluded Aldi’s own-brand cereal was top of the shops, despite being the cheapest on the market at just 85p.

Kellogg’s Crunchy Nut came joint third, scoring just 73% compared to Aldi’s 76% – even though the branded cereal costs more than x3.5 times as much.

As a result, Aldi’s Harvest Morn Honey Nut Cornflakes were awarded a sought-after ‘Best Buy’ endorsement, as well as being labelled ‘Great Value’. Morrisons Honey Nut Corn Flakes were also awarded a ‘Best Buy’.

Which? said about Aldi’s cereal: “Well-balanced honey and nut flavours, plus the satisfying level of crunch proved a hit with our tasters. They’re good value for money too, offering considerable savings compared with Kellogg’s. Aldi, which is the joint-cheapest on test, costs just 17p per 100g – less than three times the price of Kellogg’s at 60p per 100g.

“Opting for Aldi or Morrisons will also get you a healthier breakfast. Both cereals contain around 20% less sugar compared to Kellogg’s…”

Aldi’s Harvest Morn Honey Nut Crunchy Corn Flakes can be bought, in-store, via Click & Collect and Deliveroo now.