Digital Media Centre

ALL YOU CAN TREAT! ALDI’S QUIRKY NEW DESSERT SAUCES SPARK SOCIAL MEDIA FRENZY

Desserts just got even sweeter thanks to supermarket Aldi, which has just launched a selection of Dessert Sauces in brand new quintessentially British pud flavours – Banoffee and Rhubarb & Custard. Available in stores now.

Aldi is the first supermarket to offer dessert sauces in these unique flavours, which are equal parts quirky, delicious and cost effective at just 99p each. Having just hit shelves, the popular sauces have already sparked a frenzy with shoppers on social media. Instagram accounts such as @newestproductsuk and @foodfindsuk have been raving to their thousands of followers about these must have new finds – urging shoppers to ‘grab them now!’

Sweet-toothed shoppers can choose from:

• Dessert Menu Banoffee Flavour Dessert Sauce (£0.99, 325g) – Shoppers are going bananas for this squeezy sauce take on a classic vintage pud, which oozes with sweet toffee and creamy banana flavours.
• Dessert Menu Rhubarb & Custard Flavour Dessert Sauce (£0.99, 325g) – Capturing all the scrumptious tastes of the iconic quintessential flavour combination, this sauce promises to add the perfect balance of sweet custard and tangy rhubarb to any dessert.

These tempting new flavours will be joining the existing collection of popular dessert sauces on Aldi’s shelves, including Strawberry, Toffee, Chocolate, and Maple (£0.99 each, 325g) -perfect to top ice-cream, pile onto pancakes or simply eat straight off the spoon, the possibilities are endless!

Aldi’s new Dessert Sauces and are in store now, but shoppers need to be quick because as with all Specialbuys, once they’re gone, they’re gone!

-ENDS-

For further information, images or to request a sample, please contact the Aldi press team on: alditeam@clarioncomms.co.uk

020 7479 0910

www.facebook.com/AldiUK
www.twitter.com/AldiUK
www.instagram.com/AldiUk

Please contact the Aldi team at Clarion to confirm product details and availability prior to print.