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ALDI LAUNCHES PREMIUM WOMEN’S FRAGRANCES FOR SUMMER – AND PRICES START FROM JUST £5.99
Shoppers could save a total of £310.63 (95%) compared to designer brands, Dior and Paco Rabanne
This summer, Aldi is welcoming a new array of women’s fragrances to its dermatologically tested and cruelty-free line-up. Priced at just £5.99 a bottle, Lacura’s Devotion, Perfect Pink and Empress Eau de Parfum hit shelves from 22nd June, while stocks last.
Whether fragrance fanatics are looking for a new summertime scent or simply want to gift loved ones a holiday in a bottle, these scentsational parfums are sure to be a sell-out with savings of up to 95% compared to designer brands on the market.
Add a sophisticated touch with Lacura Devotion Eau de Parfum (£5.99, 100ml). Floral notes of Jasmin, Orchard and Rose meet fruity hints of Plum and Blackberry, whilst Musk scents are undercut with notes of Amaranth. A sensual parfum that is sure to get attention.
Take senses on a botanical journey with the Lacura Perfect Pink Eau de Parfum (£5.99, 100ml). Base notes of Vanilla, Tonka Bean and Sandalwood paired with delicate floral notes of Iris, Peony and Lily of the Valley producing a scent that is reminiscent of fresh flower bouquet.
The powerful and refined scent of Lacura Empress Eau de Parfum (£5.99, 100ml) is sure to captivate confidence. Water Jasmine, Green Mandarin and Ginger Flower fuse together with rich notes of Vanilla and Sandalwood that meet hints of Ambergris and Cashmere Woods. A sensual concoction of aromas that oozes elegance.
| ALDI | COMPETITOR |
 |  |
| LACURA DEVOTION EAU DE PARFUM £5.99, 100ML | DIOR J’ADORE1 £137, 100ML |
| SAVING: £131.01 (96%) | |
 |  |
| LACURA PERFECT PINK EAU DE PARFUM £5.99, 100ML | DIOR MISS DIOR2 £114, 100ML |
| SAVING: £108.01 (95%) | |
 |  |
| LACURA EMPRESS EAU DE PARFUM £5.99, 100ML | PACO RABANNE OLYMPEA3 £77.60, 80ML |
| SAVING: £71.61 / £0.91 PER ML (93%) | |
| TOTAL SAVING: £310.63 (95%) | |
Aldi’s new Summer Fragrances and Makeup range will be available in stores nationwide from 22nd June, while stocks last.
For more information, please contact the Aldi Press Office on:
T: 0207 479 0910 or alditeam@clarioncomms.co.uk
Product news
ALDI LAUNCHES SPARKLING TWIST ON TRENDING PORTUGUESE ‘GREEN WINE’
29 January, 2025- Aldi’s new Mimo Moutinho Vinho Verde is available in stores now for just £6.99
- The new sparkler has had the seal of approval from Mistress of Wine, Sam Caporn, who described it as “the perfect hybrid between a fruity wine and a fizz”
- The supermarket has also brought back its popular Ribolla Gialla, available in stores now
Is this the orange wine of 2025? Drinks Retailer of the Year[1], Aldi, is adding a touch of sparkle to the growing ‘green wine’ trend with its new sparkling Mimo Moutinho Vinho Verde (£6.99, 75cl), available in stores now.
The term "green wine" refers not only to the wine's youthful, fruity character but also to the landscape of the Minho region in northeastern Portugal, where it originates. The cooler climate contributes to the wine's elegance and zestiness, and its blend of indigenous Portuguese white grape varieties results in a complex and delightful flavour profile.
Aldi’s new refreshing take on Portugal's beloved wine offers the best of both worlds. Given the green light from Mistress of Wine, Sam Caporn, she describes it as “the perfect hybrid between a fruity wine and a fizz, with notes of apricot, peach, nectarine, and mango” - ideal for those seeking a lighter alternative to traditional sparkling wines – think zesty lime and crisp green apple.
In fact, Sam suggests it delivers more flavour than Prosecco, with a softer effervescence: “Offering fresh flavours similar to that of Prosecco but more so, it offers a unique and exciting twist on a beloved Portuguese classic. Perfect if you are feeling a bit fizzed out after the festive season but still crave something refreshing and flavourful.”
Shoppers will also be delighted to hear that Aldi is bringing back its popular Specially Selected Sparkling Ribolla Gialla (£6.99, 75cl),available in stores now.Described as “sipping on sunshine” by Sam Caporn, it is the perfect gem to toast to warmer days ahead.
The Mimo Moutinho Vinho Verde and the Specially Selected Sparkling Ribolla Gialla are available in stores now.
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