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ALDI ADDS NEW PRODUCT TO PLANT-BASED RANGE – AND IT’S AN ABSOLUTE BANGER

• Aldi responds to shopper demand for more vegan products by launching the Ultimate No Pork Sausages
• New product is 50% cheaper than branded alternatives

After another incredible response to Aldi’s vegan range during Veganuary, the supermarket has expanded its selection even further with the ultimate plant-based bangers. The new Plant Menu Ultimate No Pork Sausages (6 pack) are sure to keep cravings satisfied with a £1.99 price point – a whopping 50% cheaper than Beyond Meat’s popular offering.

The meat-free sausages, made from delicious pea protein, will have even the biggest meat fan convinced by its perfectly porky flavour and juicy, tender texture.

After seeing almost three million vegan products fly from selves in January, Julie Ashfield, Managing Director of Buying at Aldi UK, said: “We’re still seeing high demand for plant-based options throughout the year, and we’re pleased to be delivering for shoppers by continuing to increase our offering.”

ALDI	TESCO
Plant Menu Ultimate No Pork Sausages £1.99, 6 pack	Beyond Meat Plant Based Sausages £4.00, 4x50g
SAVING: £2.10, 50%

For those looking for the full might of meatless, Aldi’s hugely popular Plant Menu Ultimate No Beef Burgers are available now and are a whopping 50% cheaper[1] than Beyond Meat’s Beyond Burger at just £1.99. A beautifully beefy flavour with a texture that even the most carnivorous of shoppers will have trouble telling the difference.

ALDI	TESCO
Plant Menu Ultimate No Pork Sausages £1.99, 6 pack	Beyond Meat Plant Based Sausages £4.00, 4x50g
SAVING: £2.10, 50%

Aldi’s Plant Menu Ultimate No Pork Sausages and Plant Menu Ultimate No Beef Burgers are in stores from 17^th March.

-ENDS-

For further information, images or to request a sample, please contact the Aldi Communications Team on:
alditeam@clarioncomms.co.uk

020 7479 0910

[1] Tesco