Digital Media Centre

A VERY MERRY CRISP-MAS! ALDI LAUNCHES NEW WALKERS CHRISTMAS PUDDING CRISPS AND SHOPPERS ARE GOING WILD!

• Aldi’s latest launch of new limited-edition Walkers Christmas Pudding Crisps causes heated social media debate

Festive snack lovers are heading to Aldi stores to pick up the brand-new, limited-edition Walkers Festive Selection Pack – featuring unique flavours: Sweet & Spiced Christmas Pudding, Pigs in Blankets and Festive Turkey (£1.65, 5 pack).

The Christmas Pudding flavour, which has just landed on Aldi shelves, has sparked heated debate on social media, with one TikTok user calling the crisps a ‘crime against humanity’[1] while a Facebook user claimed that they taste ‘strangely nice’[2].

This new arrival will join Aldi’s existing range of quirky, festive crisp flavours in stores including the Specially Selected Hand Cooked Pigs in Blankets Crisps and the Specially Selected Hand Cooked Turkey and Stuffing Crisps, as well as the brand NEW Specially Selected Wagyu Dripping Roast Potato Crisps and Specially Selected Spicy Chorizo and Turkey Crisps (all £1.15, 150g).

As with all Aldi Specialbuys, shoppers best be quick to bag the new Walkers additions as once they’re gone, they’re gone. Aldi’s own brand festive crisp range will remain on shelves until Christmas.

Aldi’s Christmas Crisps range is available in stores now.

-ENDS-

For further information, please contact the Aldi press team on:

alditeam@clarioncomms.co.uk 

020 7479 0910

www.facebook.com/AldiUK

www.twitter.com/AldiUK

[1] TikTok October 2023

[2] Facebook October 2023