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ALDI CROWNED UK’S CHEAPEST SUPERMARKET – YET AGAIN!
- Shoppers can save £7.82 by shopping at Aldi
- Supermarket claims top spot having been named the UK’s Cheapest Supermarket
Consumer group Which? conducted its Cheapest Supermarket price comparison and looked at the cost of a basket of 20 items, including groceries and household essentials, with Aldi coming in cheapest at just £23.59. The same shopping cost a whopping 7% more at Sainsbury’s and 15% more at Tesco.
The independent consumer group’s research also found Aldi to be a massive £7.82 cheaper than the most expensive supermarket for an equivalent basket of items.
The full results are available here: https://www.which.co.uk/news/2021/08/which-was-the-cheapest-supermarket-in-july-2021/
Julie Ashfield, Managing Director of Buying at Aldi, said:
“We’re proud to be recognised for our consistent commitment to delivering our customers the best possible prices. Being named the UK’s Cheapest Supermarket yet again, marks our eighth win since July 2020 and we’re delighted that throughout a difficult time we’ve been able to make life a little easier for our customers.”
Last month Which? found that Aldi was the Cheapest Supermarket with a basket of 20 items costing just £21.61. The same shopping cost a whopping 13% more at Sainsbury’s and 12% more at Tesco.
The news comes as Aldi launches its Raising The Barbeque campaign, helping the nation to up the ante at grill gatherings this summer, and was also named the most affordable supermarket for a big barbeque shop.
For more information, please contact the Aldi Press Office on:
T: 0161 235 0300 or aldi@citypress.co.uk
Business news
Aldi launches search for biggest Kevin the Carrot fan
16 December, 2024Aldi is launching a search for the nation’s biggest Kevin the Carrot fan this Christmas, with the chance to win the ultimate prize package.
Whether your heart skips a ‘beet’ at the sight of the nation’s favourite root vegetable, or your home is stuffed with Kevin collectibles, the UK’s fourth largest supermarket wants to hear from you.
Aldi will reward the number one fan with an exclusive, money-can’t-buy, prize package, including a signed photograph and personalised voice message from Kevin himself, alongside a hamper of festive goodies.
Kevin the Carrot became an iconic holiday hero after his very first appearance in Aldi’s 2016 Christmas ad and since then, him and his veggie friends have gained fans across the country.
Richard Thornton, Communications Director at Aldi, said: "It simply wouldn’t be Christmas at Aldi without Kevin and we know our shoppers love seeing him on-screen and in our stores every year.
"We’re excited to give something back to his fans this festive season and reward one lucky shopper with the ultimate Kevin-themed prize package."
All fans need to do to be in with a chance of winning is prove their love for Kevin by sharing a picture or video of them with their Kevin collection on Facebook using the #KevinSuperfan hashtag or email aldikevinsuperfan@citypress.co.uk.
The competition will run from Friday 13th to Friday 20th December before judges at Aldi carefully review all submissions and select the lucky winner.
For full terms and conditions, please visit: https://www.aldipresscentre.co.uk/aldi-terms-and-conditions-kevin-the-carrot-superfan-competition/
Aldi is officially the go-to destination for Christmas this year, as the discount supermarket has been named as Christmas Retailer of the Year by the Quality Food Awards, as well as Best Overall Grocer at the prestigious
Good Housekeeping Institute Christmas Taste Test 2024.
Aldi has also been named cheapest supermarket by consumer champion Which? every month so far this year.
