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ALDI TAKES PRIME SPOT AS LATEST SUPERMARKET TO STOCK PRIME ENERGY DRINK
Following the huge success of social media sensation, Prime Hydration, Aldi will now offer Prime Energy in stores nationwide. Available in a selection of vibrant flavours, shoppers who are 16 and over can enjoy the refreshing drink whilst getting a boost of energy.
The new launch will be available from Thursday 29th June for just £1.99. The drink will be a Specialbuy – and as with all Specialbuys, once they’re gone, they’re gone!
The drink, which contains 140mg of caffeine, also contains zero sugar and is vegan friendly, whilst coming in at around 10 calories per can. Aldi shoppers can choose between six delicious fruity flavours including, Blue Raspberry, Lemon and Lime, Strawberry Watermelon, Tropical Punch, Ice Pop and Orange Mango.
As well as the addition of Prime Energy to Aldi stores, the shopper favourite Prime Hydration Drink will also be returning to shelves for a third time.
The viral hydration drink will be returning as a Specialbuy for just £1.99 in Aldi stores nationwide from Thursday 29th June.
Prime Hydration, which is 10% coconut water, contains electrolytes, B vitamins and BCAAs, has zero sugar and only around 20 calories per bottle. Aldi shoppers can choose from four different flavours, including Tropical Punch, Blue Raspberry, Lemon and Lime, and Ice Pop.
After the drink’s last stint in the supermarket saw high shopper demand, a purchase limit of one of each flavour per customer has been set to ensure as many people as possible get the opportunity to buy Prime Energy and Prime Hydration.
Prime Energy and Prime Hydration will be available to purchase in stores from Thursday 29th June. Shoppers best move swiftly – as with all Specialbuys, once they’re gone they’re gone!
-ENDS-
For further information, images or to request a sample, please contact the Aldi press team on:
020 7479 0910
For more information, please contact the Aldi Press Office on:
T: 0161 235 0300 or aldi@citypress.co.uk
